About us
Welcome to Diehard Sports Fans & Youth Nil Storefronts.
Diehard Sports Fans (DSF) is a Kansas City based online sports products company with dual offerings:
1) To serve the passion of sports fans by offering officially licensed pro and college team gear, fan apparel, wall decor, accessories, sports memorabilia, vintage items, and collectibles, and other sports themed products.
2) To empower youth athletes with their own NIL (Name, Image, and Likeness) branded products which includes fan apparel and accessories.
DSF connects fans, families, and athletes in one unified online store.
How It Works
• Each athlete gets a custom storefront hosted by DSF.
• DSF manages product design, listing, and fulfillment.
• Sports Fans shop both pro/college licensed team products and youth NIL collections in one place.
• Athletes earn commission from their NIL products and earn commission on DSF fan products too.
Our Mission
To fuel the passion of sports fans while empowering the next generation of athletes through entrepreneurship, branding, and community connection.
Community Impact
• Generate revenue for local athletes, traveling teams, club teams and sports programs
• Partner with nonprofits and youth foundations
• Provide athlete-focused marketing and branding support
• Promote NIL education, access, and opportunity for local youth
Let’s Work Together
We are actively seeking athletes, partners, community leaders, and sponsors to join our journey. Together, we can grow a business that supports youth athletes, fuels fan passion, and drives positive change through sports.
Contact: Chris Owings by phone, 913-558-3892 or email, Chris@DiehardSportsFans.com
Founded by Chris Owings, a lifelong sports fan with over 50 years of passion for the game and a seasoned entrepreneur since 1987, Diehard Sports Fans is built on the values of quality, efficiency, and unbeatable pricing. Chris's dedication to sports and his love for collecting inspired him to combine his business acumen with his passion, creating a destination for fellow sports enthusiasts.
Our story began with Mahomesmania, a thriving Facebook fan page, and Diehard Football Fans, an e-commerce venture that grew into what we proudly call Diehard Sports Fans today. We're located in Overland Park, KS, where all our products are stored and ready to ship directly to your door.
We believe competition makes us stronger, and our mission is simple: offer better, faster, and more affordable products and services than anyone else. Whether you're a collector, a fan, or looking for the perfect gift for a sports lover, Diehard Sports Fans is here to deliver.
Thank you for supporting our passion. From one diehard sports fan to another—game on!
